
Part 1, The "why this university" question
#Dos:
- Talk about dedication to quality study, learning, and development; show understanding of the work and time involved.
- Talk about foreseeable contribution to the campus and student communities.
- Give genuine reasons behind your choice.
- Align career goal(s) in the chosen major with the school’s values and pride.
#Don’ts
- Use emotional language.
- Talk about the school’s most talked-about, frequently-promoted features or some basic merits.
- Refer to names, awards, or anecdotes wrongly.
- Refer to names, awards, anecdotes, and researches but totally lacking depth and only tangentially scratching the surface.